Mergermarket Group Rebrands as ‘Acuris’

11-Jul-2017 Intellasia | BusinessWire | 8:00 AM Print This Post

Relaunch reflects restructured portfolio and diverse product offering

HONG KONG–(BUSINESS WIRE)–Mergermarket Group, the leading provider of business intelligence and
research for fixed income, transactions, infrastructure, compliance and
equities, today announced that it has re-launched under the brand name Acuris.

The Company is globally recognised through its unique portfolio of
brands, with 700+ reporters, analysts and developers covering financial
markets throughout Europe, Asia and the United States. Acuris has 17
offices globally, including three headquarters in London, New York and
Hong Kong.

The Acuris brand unveiled today is designed to communicate the
wide-ranging activities of the Company’s research and intelligence
titles and the qualities that unite them. All output from the Company is
informed by its ‘acumen’, ‘curation’ and ‘insight’, and these concepts
have been combined to create Acuris. Beyond the rebrand itself, the
launch of Acuris will see a restructuring of the product portfolio, to
better enable subscribers and customers to take advantage of the depth
of data and insights that exists across products.

Acuris products, which include Mergermarket,
Debtwire,
Inframation,
C6
and more, are focused on providing sharp, analytical and non-linear
thinking and industry-leading-expertise, with networks that reach into
the farthest corners of the markets they cover.

The rebranded and unified offering will ensure that content remains
front and centre of Acuris’ operations, while facilitating a
standardised look and feel across products. Proprietary information will
remain Acuris’ key differentiator – from intelligence and legal analysis
to credit research and industry trend reports – with the new logo
adapted for each brand retaining an overarching visual identity.

Commenting on the rebrand, Hamilton Matthews, CEO of Acuris, said:

“Since the foundation of Mergermarket Group in 2000 we have executed
a string of successful transactions, and these have seen our product
suite grow far beyond the confines of M&A intelligence.

“We now cover a broader range of sectors, providing dynamic solutions
to a steadily increasing subscriber base. As a result, we are launching
a brand that covers every part of our business, and clearly articulates
the shared qualities that form the bedrock of all our products.

This is the beginning of a journey. By the end of 2017, all our
products will have been fully rebranded, in accordance with the new
Acuris’ identity. We are regularly speaking to subscribers to make sure
that our business remains their first port of call for proprietary
market intelligence, analysis and opportunity assessment. Their feedback
will drive ongoing improvements to our products and strategy, and we
look forward to meeting and exceeding their expectations.”

Notes to editors

About Acuris:

Acuris powers business growth for financial and professional services
firms worldwide. Through subscription-based digital services and a wide
range of industry-leading events, we provide unique, high-value content
that enables our customers to make the decisions based on high quality
research and analysis. Acuris’ sector specialists and expert analysts
interpret data and intelligence to deliver fresh insights that create
business opportunities for our customers. We’re trusted by many of the
world’s principal advisory firms, investment banks, law firms, hedge
funds, private equity firms and corporates, who rely on our brands to
help them understand specialist markets.

Founded in 2000, Acuris is a fast-growing family of information brands
united by common characteristics: sector expertise, analytical skill,
proprietary data and solutions that are packaged for maximum value. We
have over 1,000 staff, including 500 specialist journalists and
analysts, in 67 locations globally. The company is majority owned by
leading private equity firm BC Partners, who in June 2017 announced the
sale of a c.30% minority stake to Singapore’s sovereign wealth fund, GIC.

For more information: acuris.com

Contacts

Instinctif Partners [Hong Kong]
Nina Kwong, +852 2868 0540
nina.kwong@instinctif.com
or
Bryan
Leung, +852 2868 0547
bryan.leung@instinctif.com
or
Sandy
Cheung, +852 2868 0544
sandy.cheung@instinctif.com

 


Category: BusinessWire, PRAsia

Print This Post