Vietcombank set to issue alliance cards

The biggest state owned commercial bank, Vietcombank in February will cooperate with Khai Duc Limitted Co (Khai Silk) to issue alliance cards called Vietcombank Khai Silk American Express.
According to Hoang Khai, chair of the consultation council of Khai Silk, the target clients for such kind of card are frequent clients of Khai Silk and high-income earners. Vietcombank Khai Silk American Express Cards bear basic functions of normal American Express however clients of Vietcombank and Khai Silk will be entitled to incentives such as promotion and service programmes opened by Khai Silk at the service supply system of Khai Silk including hotels, resorts, restaurants, fashion shops whereby cardholders will be discounted when buying goods and using services at satellite card accepting points supplied by Khai Silk for example restaurants, hotels, beauty treatment centres, cosmetic shops. “Khai Silk is accessing and convincing satellite card accepting points to offer equal or higher incentives than other VIP cards in the market,” said Khai.

 

Category: Finance