Worldwide mobile entertainment revenues reach $65b by 2016

15-Jun-2012 Intellasia | Zdnetasia | 7:01 AM Print This Post

Global mobile entertainment revenues are expected to grow about 80 percent from $36 billion in 2011 to reach $65 billion by 2016, reports Juniper Research.

In a statement Wednesday, the research firm reported that the app-store centric ecosystem has “dramatically” increased consumer adoption of casual games and a flourishing of different content for mobile devices.

Windsor Holden, research director at Juniper Research, added that tablet use is increasingly contributing to the mobile entertainment market. “For applications such as streamed TV, multiplayer games or casino gambling, tablets offer a richer, more immersive experience than smartphones,” he said.

“This is already translating into markedly higher usage-and consumer spend-on selected apps within these areas,” Holden added.

The research firm noted that East Asia will make up the largest share of mobile entertainment revenues during the forecast period.

Despite the overall growth in mobile entertainment, the report noted that some sectors will see muted growth. For example, the music sector will see less growth despite the increase of streaming subscriptions and full-track downloads as ringtone downloads decline.


Category: FinanceAsia

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