China B2C E-Commerce Sales Forecasts 2017-2021 – Research and Markets

18-Nov-2017 Intellasia | BusinessWire | 2:04 AM Print This Post

B2C E-Commerce Sales Forecasts: 2017 to 2021″
report has been
added to Research and Markets’ offering.

China is the world’s largest B2C E-Commerce market, accounting for a
double-digit share of global online sales. More than half a billion
people shop online in China, with the E-Commerce share of total retail
sales reaching twice as high as the global average. Within the next few
years, China is expected to set a new record by generating E-Commerce
sales of over 1 trillion Euros, including B2C and C2C online retail.
Five out of six original sources cited in this publication concur with
this prediction, although disagree on the specific year when this
milestone will be reached. Another common projection is the decline of
year-on-year growth rates over the forecast period compared to the
previous years due to increased maturity of the market, although the
compound annual growth rate in the period from 2016 to 2021 is still
projected to remain in the double-digits.

Among the key drivers of the online retail sales growth in China is the
rise of mobile shopping as the main mode of E-Commerce. In the first
half of 2017, M-Commerce accounted for more than three-quarters of
online retail sales in China, according to several market estimates
cited in the report. The convenience of mobile shopping is expected to
further spur the overall E-Commerce growth over the forecast period.
Another major growth driver is the proliferation of online shopping in
smaller cities and rural areas. Between 2015 and 2016, E-Commerce sales
in rural China more than doubled, but still accounted for less than
one-fifth of the nationwide online retail sales. Considering the
significant proportion of China’s population living in rural areas,
higher Internet and online shopper penetration rates combined with the
expansion of delivery coverage of the major market players is projected
to contribute to the E-Commerce boom.

Questions Answered in this Report:

  • How large is China’s online retail market predicted to be by 2021?
  • What growth rates are expected for retail E-Commerce sales in China
    through 2021?
  • What are the main E-Commerce growth drivers in China?
  • How high China’s share of global online sales in 2016 and what is the
    forecast for 2021?
  • Which percentage of retail E-Commerce sales in China stems from mobile
    in 2017?

Key Topics Covered:

1. Management Summary

2. Market Overview and International Comparisons

3. Overview of Sales and Shares Forecasts

4. Sales Forecasts

Companies Mentioned

  • Alibaba Group
  • Inc
  • Apple Inc
  • Facebook Inc
  • Google LLC
  • PayPal Holdings Inc
  • Samsung Electronics Co. Ltd
  • Wal-Mart Stores Inc.

For more information about this report visit


Research and Markets
Laura Wood, Senior Manager
[email protected]
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Topics: E-Business


Category: BusinessWire, PRAsia

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