Vietnam to launch nine-month tourism stimulus campaign

28-Feb-2020 Intellasia | The SaigonTimes | 6:02 AM Print This Post

To revitalise the local tourism industry, which is encountering losses over the new coronavirus outbreak, Vietnamese tourism authorities will run a tourism stimulus campaign for nine months, starting from April.

The Vietnam Administration of Tourism (VNAT) sent an official dispatch to local tourism management agencies and travel businesses on February 25, requesting them to collaborate and register to join the campaign.

The programme for the domestic market will take place between March and August, while that for international tourists is scheduled to last from April until the end of the year, with a focus on markets in Southeast Asia, India, Russia, Australia and Europe.

Besides this, VNAT and Vietnam Airlines have already signed a deal on the campaign. The national flag carrier will offer discounts of up to 50 percent on air tickets to tour group passengers boarding international and domestic flights.

The national tourism administration also demanded local authorities work out and offer incentives to tour companies that operate chartered flights carrying foreign tourists to Vietnam and to cruise lines and tour groups of at least 1,000 meetings, incentives, conventions and exhibitions tourists each.

Last week, organisations such as Vietnam Tourism Association and HCM City Tourism Association launched tourism stimulus alliances to restore the domestic segment by providing promotional tours and airfares.

The alliances have attracted the participation of many local airlines as well as provinces and cities across the country.

According to the tourism association of HCM City, many travel packages by road are available at prices discounted by 15%-18%, and a discount of 22 percent is available for tours by air. The association expected that many more tour packages discounted by 30 percent or more will be launched to attract tourists.

In related news, Saigontourist Group, an HCM City-based hospitality operator of over 100 hotels, resorts, restaurants and travel agencies throughout the country, also rolled out a tourism stimulus programme on February 25.

As such, multiple Saigontourist subsidiaries will provide services at discounts of 10%-60 percent between March 1 and May 31.


Category: Business, Vietnam

Print This Post